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Keeping up with what’s happening in the internet marketing industry can be a challenge! There are many moving pieces on the board. Advances in technology, innovation, and real-life events like the COVID-19 outbreak are just some of the things that are happening.
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Although various factors make it impossible to estimate the size of the industry and the growth of the Internet, there are also hundreds of resources on the Internet. If you don’t want to wrap yourself in the most comfortable and safe way, you’ve come to the right place.
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We’ve done all the heavy lifting for you. Below you will find the latest web hosting statistics collected from reliable sources. Let’s see what the internet marketing industry will look like in 2020.
When did the internet marketing industry begin? How many names are registered online? What is the market size of the industry and its growth forecast? Find the answers to all these questions and find out the most popular web hosting providers, the number of websites hosted by each provider, and more.
However, not all of these sites are active. In fact, of the 1.21 billion registered names, only about 200.8 million are online and active. Active websites account for 15.5% of all domain names.
The beginning of the internet marketing industry was something to be very proud of. It all started in 1969 when there were only 4 units. Over the next 5 years, the industry jumped to 126 million hosts, 30 million domains, and 28.2 million websites. Learn more about the specifications conveniently listed in the table below.
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The size of the global Internet service business is still growing. In 2019, it was 56.7 US dollars. Forecasts show that from 2020 until 2027 it is expected to expand at a compound annual growth rate (CAGR) of 15.5%.
Not all web hosting services (including shared, integrated, dedicated and private services) are also contributing to growth and predictable growth:
At the same time, this forecast shows that from 2020 until 2027 the industry is expected to grow at a CAGR of 15.5%.
It makes sense to see companies that sell data storage space on the list of service providers with the most websites. This list includes all web hosting companies that sell server and data center space, including Cloudflare, Amazon, Google, Unified Layer, OVH, and more.
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Data center locations. There are currently 269 providers and 2,923 data centers worldwide. This includes 2,832 color locations, 2,301 cloud nodes, 634 Internet Exchanges (IX) and 924 Recovery and Business Continuity Centers (DRBC). (Source: datacenters.com)
The GoDaddy network consists of over 37,000 servers located around the world. These servers are located in nine GoDaddy locations. Although the company only owns one of these facilities, the rest is leased from suppliers.
GoDaddy is headquartered in Phoenix, Arizona. Its size is impressive, covering more than 270,000 feet.
The company is headquartered in Scottsdale, Arizona, with another leased facility in Mesa, Arizona. The other 6 locations are in Singapore, Amsterdam, Ashburn, Chicago, Los Angeles and Virginia.
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Cloudflare’s network is very broad. The company has servers on all continents. Currently, they are present in more than 200 cities, which are in more than 90 countries. Thanks to a wide network, the company can ensure layers of Internet security and performance.
The success of Cloudflare’s advertising service depends on the size of its network. The company continues to evolve and improve to make the internet safer for end users and provide reliable services. (Source: Cloudflare.com)
With a global server network, industry-class services, and robust security, Google has quickly become one of the leading providers of web and data center services. The company currently operates 21 data centers, 13 of which are located in the US, 1 in South America, 5 in Europe and 2 in Asia.
Google continues to invest in innovation, data and security, efficiency and renewable energy to make data centers efficient, secure and efficient. (Source: Google)
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IONOS currently operates in 15 locations. The large network includes more than 90,000 servers located in 9 countries around the world.
High performance, security, high coverage, and the fact that the company has 8 million customer contracts worldwide make this company one of the leading web and data providers. (Source: ionos.com)
AWS Amazon has one of the fastest networks in the world. It now has servers in 24 regions and offers its services in 77 access areas. The company plans to expand its network to more product locations and regions, including Spain, Japan and Indonesia. (Source: aws.amazon.com)
In summary, there are 4 main web hosting providers (and domain registrars) – GoDaddy, 1and1, Endurance International Group and Namecheap.
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GoDaddy is the undisputed champion and owner of the world’s largest web hosting provider. It currently has over 44 million subscribers.
1 and 1 One came in second with over 9 million subscribers, 10 data centers in 5 countries and 90,000 servers.
The Endurance International group unites more than 80 brands. Number of subscribers in all companies in 2020 March 31 is about 4.8 million The number of subscribers is slightly higher than Namecheap. (Source: Globenewswire)
Finally, with 4.4 million subscribers, Namecheap ranks around 4th. The company’s shared services, dedicated servers and VPS hosting are located in a data center in Phoenix, Arizona. (Source: Namecheap)
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Global Private Server Market Size 2018 was estimated at 2.6 billion USD, and by 2026 it is predicted that it will reach 8.3 billion. USD, and in 2019-2026 CAGR will increase by 16.2 percent.
The business dominates the global private server market such as Amazon Web Services Inc., DreamHost LLC, Endurance International Group, GoDaddy Operating Company LLC, IBM, InMotion Hosting, Liquid Web, OVH, Rackspace US Inc. and United Internet AG.
GoDaddy dominates the online VPS market. With a market share of 23.33%, GoDaddy is light years ahead of its closest competitor, DreamHost Hosting, which currently has a market share of 1.46%. Other popular VPS hosting providers are Digital Ocean and 123-Reg with a market share of 1.23% and 1.20% respectively.
When it comes to content management systems (CMS), WordPress is probably the most popular. WordPress has 44% of the CMS market share. Another popular CMS, Joomla, is fifth on the list, but with a 2.6% CMS market share.
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WordPress is not limited to blogging and is also popular in other industries such as e-commerce. Of all the websites on the internet, WordPress has 42% of the power. (Source: w3techs)
The most popular WordPress hosting provider is BlueHost, with around 2 million hosted WordPress sites. They are automatically followed by DreamHost, SiteGround, and HostGator with less than half of BlueHost’s hosted sites.
Hosted websites are also gaining popularity. Website builder market in 2019 reached 1.65 billion USD. Forecasts show that by 2025 the value of this market will reach 2.16 billion. USD due to 7% CAGR. (Source: DecisionDatabases)
The distribution of the website builder market remains the same as it has been for the past two years. Wix dominates the market with 31.05% of the market, followed by Squarespace and Shopify with 18.92% and 13.34% respectively.
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Since the website building methods are very popular, we have to check them carefully. Below you will find important information and great statistics about each of the most popular website building techniques.
Wix was founded by Giora Kaplan, Nadav Abrahami and Avishai Abrahami. After experiencing how difficult and expensive it can be to build a website from scratch, the trio decided to create an easy-to-use website builder. The company, as we know, was founded in 2006.
Squarespace as a dormitory project in 2003. started by the University of Maryland’s Anthony Casalena. Today, Anthony is the CEO of Squarespace, one of the most popular web developers in the world.
Shopify was born in 2006 when a young German living in Canada decided to create an e-commerce platform to sell skateboards online. He discovered that his platform could be modified so that other people could use it to sell products online.
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WordPress.com is owned by Automattic. It was founded in 2005 with the hope that people without any technical or coding knowledge could easily use WordPress CMS. Today, it is one of the most popular website builders in the world.
In 2007 founded Weebly is a website and email trade developer. Weebly is based in San Francisco, California. From 2018 After Square acquired the company in May, the scope of its services only expanded, giving users more interesting website building tools.
To say that the internet marketing industry is booming is a huge understatement. As you can see, the current market size is $56.7 billion with a projected CAGR of $56.7 billion by 2027. will grow by 15.5%.
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